Episode 39: Reputation Reinvented: Transform Your Digital Footprint for Maximum Impact with Mike Magolnick

“Understand who you are, understand who you want other people to think you are, and create content that leads to that.”  —Mike Magolnick

In today's digital landscape, a company's brand reputation has become the cornerstone of its success. A strong, positive reputation can open doors to new opportunities, foster customer loyalty, and solidify a brand's position as an industry leader. However, a tarnished reputation can be devastating, eroding trust, damaging sales, and tarnishing a brand's hard-earned credibility. Hence, effective reputation management is no longer a luxury, but a necessity for businesses of all sizes.

Mike Magolnick is a renowned expert in digital marketing and brand reputation management, having worked with executives, athletes, and celebrities for over a decade. As the CEO and founder of Flag Digital, Mike has pioneered innovative strategies to help clients build, protect, and restore their online reputations, leveraging the power of blockchain technology and AI-driven content creation.

Grab your headphones as Scott and Mike share what reputation management means, what it involves, how you can protect your brand, and the benefits of having access to brand management experts. They also discuss how AI and automation tools can benefit even small businesses and the importance of being proactive on the legal side of your business. 

Connect with Mike:

Mike Magolnick is the CEO of Flag Digital and the Flag Blockchain. He a twenty-five year executive, a 5x author (3-time Amazon bestseller) and a popular keynote speaker in the fields of Brand Strategy, Reputation Management, Business Planning, Social and Digital Media.  Mike is a social media pioneer and among the most connected people in the world with a personal 3-level reach of more than 800 million including business and political leaders, celebrities, authors and more. Mike has personally worked with dozens of companies as well as hundreds of executives, athletes, and celebrities on strategic planning for social infrastructure, reputation management and growth. 

Over the past 2 decades, Mike has become one of the foremost business-strategy and venture-planning professionals in North America having been involved in the execution of hundreds of business plans. In addition, Mike has served as a C-level executive for two public companies, one as CEO and the other as President/COO. In the early 1990’s Mike was the founder and managing partner for Venture Consulting, a business planning and marketing analysis firm. He went on to build a number of companies, several of which have gone on to become multi-million-dollar businesses. In 1999 Mike started SolutionHome and invented the Internet’s first domain name appraisal formula. He was personally responsible for more than 50,000 domain name appraisals, served as an expert witness for major Internet court cases and participated in the development of several important industry-shaping events such as the Internet Cybersquatting Law and the development and growth of ICANN. In 2004 Mike founded Complete Identity, an international marketing and brand strategy company that worked with dozens of $100 million+ companies. 

During the mid-2000s Mike became of the foremost experts on all things Internet, digital marketing, reputation management, and social media. He has written and published four books and has spoken on stages around the world to a collective hundreds of thousands of people. Mike has been a recognized business and Internet expert having been interviewed and/or appearing in print in the Wall Street Journal, the New York Times, American Venture Magazine, Entrepreneur Magazine, The American Business Journal and other national publications. Mike attended the University of Florida and Tulane Law School, where he studied marketing and corporate governance. Mike is also a 2-time past president of North Texas Mensa.


Episode Highlights:

  • 01:27 Building Business Around Brand Reputation

  • 04:38 What is Reputation Management

  • 10:06 Beware of Reputation Quick Fixes

  • 13:43 Building Reputation- How to Get Started

  • 16:00 The Future with AI

  • 19:04 What a Good Leader Does

  • 22:49 Not If, But When

Reputation is everything in the digital age. Join in as @reiblaw  and Flag Digital CEO @magolnick share how to build, protect, and restore your brand reputation. #Podcast #TheShatterproofEntrepreneur #ReibLaw #ReputationManagement #PR #Brand #BlockchainTech #AI #DigitalMarketing


Quotes: 

06:04 “Reputation is all about what you want people to see about you in the marketplace.” —Mike Magolnick

06:11 “[Reputation] is not just the negative side, it's the positive side as well and being intentional with what your reputation is online.” —Scott Reib

11:40 “You can't go into reputation management with a budget mindset. Don't think about the money, think about the result.” —Mike Magolnick

14:49 “Understand who you are, understand who you want other people to think you are, and create content that leads to that.”  —Mike Magolnick

16:55 “The future of [AI] is understanding how to craft the right prompts.” —Mike Magolnick

19:14 “If you take care of the people, the money is always going to be there.” —Mike Magolnick

20:06 “The most important part of leadership is not to ask people to do what you wouldn't do.” —Mike Magolnick

23:17 “It's not if it's going to happen, it's when it's going to happen.” —Scott Reib


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